Atlanta companies and landmarks join the Atlanta Community Food Bank’s fight to end hunger

From Downtown’s Mercedes-Benz Stadium to Alpharetta’s Avalon, Atlanta companies and landmarks are banding together with The Atlanta Community Food Bank to raise awareness about hunger on Sept. 10, Hunger Action Day.

Hunger Action Day comes as part of Feeding America’s Hunger Action Month, which takes place every September and unites the nationwide network of food banks together to fight hunger. The 2020 theme is: “We can end hunger one helping at a time.” From lighting buildings with orange filters to activating spaces with orange signage and art, the city will be decked out in orange, the official color of hunger.

In Atlanta Community Food Bank’s 29 county service area, one in six people are food insecure and one in four children are food insecure. According to Feeding America, COVID-19 will leave more than half a million Georgians in a state of food insecurity. Nationally, Feeding America projects more than 54 million people could face hunger in the wake of the pandemic.

“This has been an extremely difficult year for everyone, and more families than usual have been impacted by hunger,” said Kyle Waide, President and CEO at the Atlanta Community Food Bank. “Hunger is debilitating; it frustrates our ability to learn, to work, to live. The need is urgent and we’re so grateful for our Atlanta community for helping us to paint the city orange and fight to end hunger.”

The Food Bank is asking others to join the fight and go orange for Hunger Action Day. The following landmarks and companies around Atlanta have already committed to participating:

• Atlantic Station – The West Midtown destination will light its recently debuted Atlantic Green and fountain orange and will also donate $1 for every like on a designated social media post.
• Banyan Street Capital – The owners of some of Atlanta’s iconic office towers, including 191 Peachtree, 1355 Peachtree, Davinci Court, Salesforce Tower, Satellite Place and Peachtree Center, will host a donation matching campaign via social media across their portfolio. With proof of donations from its followers, the firm will match the donation.
• BB&T Tower – The tower at Atlantic Station will light up orange on Sept. 10.
• Mercedes-Benz Stadium – The iconic stadium will feature a stunning orange glow on Sept. 10.
• Avalon – The Alpharetta destination’s fountain will light up orange throughout the month and Avalon will donate $1 for every like on a designated social media post about Hunger Action Month.
• Colony Square – Several features around the Midtown mixed-use community will light up orange all month long and Colony Square will donate $1 for every like on a designated social media post.
• Gas South – Gas South will commemorate Hunger Action Month by packing food kits for the hungry as part of the YMCA’s Day’s of Service Event, and has already donated $200,000 to the ACFB this year.
• Georgia’s Own – The 174-foot, digital building’s top sign will light up orange for a week, including on Sept. 10.
• King & Queen Buildings – The iconic towers will light up orange on Sept. 10.
• Peachtree Center – Downtown Atlanta’s mixed-use hub will light up orange and will host a virtual food drive kicking off Sept. 10 to the end of the month on social media. With proof of donations from followers, Peachtree Center will match the donation.
• Ponce City Market – The vibrant adaptive reuse project will light its towers orange on Sept. 10.
• RangeWater Real Estate – The multifamily real estate company will encourage all of its Georgia apartment teams to participate in some way, from adding a pop of orange to uniforms to hosting a orange chalk art competition to spread awareness.
• Galleria - The five-tower office complex in the heart of the Cumberland/Cobb submarket will host a virtual food drive during the month of September on social media.

Every action counts and for more information about how to get involved, visit acfb.org/hunger-action-month.

About the Atlanta Community Food Bank:

The Atlanta Community Food Bank works to end hunger with the food, people and big ideas needed to ensure our neighbors have the nourishment to lead healthy and productive lives. Far too many people in our own community experience hunger every day, including children, seniors and working families. Through nearly 700 nonprofit partners, we help more than 755,000 people get healthy food every year. Our goal is that all hungry people across metro Atlanta and North Georgia will have access to the nutritious meals they need when they need them. It takes the power of our whole community to make that possible. Join us at ACFB.org.