Introducing Uptown, a New Place of Connection for Atlanta

6/8/20

Lindbergh City Center’s new brand represents the future of the transit- and trail-oriented development

Rubenstein Partners, L.P. today unveiled the new brand for the 47-acre development formerly known as Lindbergh City Center, one of the first transit-oriented developments in Atlanta. Located between Midtown and Buckhead, the property now known as “Uptown” is being redeveloped into a hyper-accessible, active, mixed-use hub and a single point convergence for some of the city’s largest pedestrian and bike trails including The Atlanta BeltLine and The South Fork Trail.

Uptown will be the largest mixed-use development in the City of Atlanta to connect directly with MARTA and the city’s major pedestrian trails. Atlanta’s acclaimed 22-mile urban trail, the BeltLine, will connect via the northern end of the Eastside Trail toward Uptown. The South Fork Trail, a nature trail along the banks of Peachtree Creek, will meet the mixed-use destination near Lindbergh Drive. Rubenstein is exploring additional ways to connect the development with other existing pedestrian trail networks throughout Atlanta.

Located less than 3 miles from Buckhead and Midtown and 5 miles from Downtown, Uptown is highly accessible via Atlanta’s major highways I-85, I-75 and Georgia 400. It is also home to MARTA’s Headquarters and anchored by the Lindbergh Center MARTA station, one of the busiest stops in the transit system where the Red (North) and Gold (Northeast) lines converge. With Buckhead and Lenox Stations one stop to the north and Midtown’s Arts Center Station one stop to the south, Uptown is uniquely positioned to become a central connection point for the two regions.

“This is the perfect moment for a reimagining of this transit-oriented development as we emerge from a pandemic that has placed new importance on connecting with people and amenities,” said MARTA Sr. Director of Transit-Oriented Development Jacob Vallo. “Rubenstein’s vision will make good on the original promise to connect the surrounding neighborhoods with an amenity-rich development and transit.”

Uptown encompasses approximately 120,000 square feet of retail space, nearly 1 million square feet of office space and a variety of community gathering places throughout the site, all poised for redevelopment. In addition, the project is surrounded by approximately 6,700 multifamily residences within a one-mile radius.

“We are focused on enlivening the 20-year-old property’s office, retail and public realm through creative design and community partnerships, all in a way that celebrates the site’s unparalleled connectivity,” said Taylor Smith, Regional Director of the Southeast at Rubenstein. “The new name highlights our belief in the potential for this project to become a true connection point and destination within the City.”

The two 14-story office towers will come online later this year at Uptown, uniquely positioning the property to service the demand for large blocks of modern, Class A space. Rubenstein’s redevelopment plans include an overhaul of the 35,000-square-foot office atrium to create an open and energized gathering space. A diverse, globally inspired collection of restaurants and an eclectic mix of retail and artist studios are planned to further activate the project. Cushman & Wakefield has been selected to lease the office component at Uptown while Revel is overseeing the retail leasing. Construction is expected to start this year.

Adrenaline Agency is leading the branding for Uptown. As one of the project’s early adopters, Adrenaline occupies a 25,000-square-foot office space at the mixed-use development.

“As soon as we saw the project site, we were drawn to the owner’s vision for the property and all its possibilities,” said Adrenaline President and CEO Sean Keathley. “We were really excited to become one of the first office tenants where we could create our own workplace in such an ideal location. We are proud to not only be tenants, but to also have a hand in helping to create this destination for people with dining, shopping, greenspace, art and amenities. It is the modern vision of Atlanta brought to life.”

Rubenstein and Monarch Alternative Capital, LP acquired the property in September 2019. ASD|SKY and Gensler are the design partners at Uptown, both helping to reinvent the dated development into a true transit- and trail-oriented hub for Atlanta.

About Rubenstein Partners

Rubenstein Partners, founded in September 2005, is a private real estate investment advisory firm with operations throughout the United States. The firm is led by its founder, David Rubenstein, and a group of senior real estate executives, and is focused on directing and managing office real estate investments in the U.S. Rubenstein Partners' predecessor company, The Rubenstein Company, LP and affiliates, founded in 1969, was one of the largest private owner operators of Class A office real estate in the Mid-Atlantic, owning and operating a portfolio of assets valued at approximately $1.2 billion at the time of its disposition in 2004. Since 2005, Rubenstein Partners has, on behalf of its investors and clients, invested in more than 22 million square feet of office real estate assets throughout the United States. For more information, visit www.rubensteinpartners.com.

About Monarch Alternative Capital LP

Monarch Alternative Capital LP is a global investment firm founded in 2002 with approximately $5 billion in assets under management. Monarch focuses primarily on opportunistic credit and distressed situations across corporate debt, real estate, special situations, and other pockets of dislocation across various asset classes and industries. Monarch has invested over $40 billion in its strategy while maintaining a consistent and repeatable approach. While disciplined in approach, Monarch's dynamic sourcing enables the firm to capitalize on overlooked and niche areas on a global basis. Monarch draws on the skills and experience of 69 employees, including 23 investment professionals, across its offices in New York and London. Monarch has a long and successful history of investing in opportunistic real estate focused on areas that leverage Monarch's core tenets. In addition to significant internal resources, Monarch has substantial relationships with operating partners and advisors that it works with to help create value.

Recent Deals

Interested in advertising your deals? Contact Edwin Warfield.