The specialty cake boutique will occupy an expanded retail space at the new mixed-use village
RocaPoint Partners announces IT'S A SWEET LIFE will open a new location at Halcyon, the 135-acre mixed-use development in Forsyth County, in summer 2019. Founded in 2009, the boutique bakery offers a range of sweet treats, but is best known for creating high-end specialty cakes for any occasion.
A lifelong baker, Amie Pagan started IT'S A SWEET LIFE in her home as a hobby before growing it into a successful, full-time career. Looking to expand her venture, Pagan was drawn to Halcyon for its strong commitment to local enterprise, community atmosphere and advantageous location just north of Atlanta.
“The cornerstone of our business is providing our clientele with exceptional custom cakes with unmatched service,” said Pagan. “Our relocation to Halcyon will bolster our ability to continue offering one-of-a-kind creations to the growing Atlanta event market.”
Pagan’s new location at Halcyon will feature a larger space for baking, preparation and decorating, which allows her to take more orders and meet increased demand for specialty, event-oriented cakes and specialty confections for the rapidly growing wedding and event industries.
“Our vision for Halcyon includes an ideal tenant mix of in-demand businesses that cater to the collective community,” said Phil Mays, principal at RocaPoint Partners. “Adding to the mix of local tenants coming to Halcyon, IT’S A SWEET LIFE will be a source for imaginative, signature cakes that take center stage at special events.”
Pagan hopes to hold tasting pop-ups at Halcyon for event planners and bridal parties to sample her creations in the upcoming months before the official grand opening.
About IT’S A SWEET LIFE
Founded in 2009 by Amie Pagan, IT'S A SWEET LIFE Bakery is a specialty cake boutique and staple in the metro Atlanta event scene. Spectacular cake designs steal the show at weddings, corporate events and other social gatherings of all sizes. Each custom cake is uniquely made-to-order with the customer’s vision, event theme and palate in mind. IT’S A SWEET LIFE Bakery offers sugar-free and gluten-free options with a variety of flavor enhancements to deliver high-end, and one-of-kind cakes and specialty sweets. The boutique’s edible works of art have been featured in numerous television spots and is the recipient of several awards, including its recent induction into The Knot’s “Best of Weddings Hall of Fame.” For more information visit itsasweetlifebakery.com or follow us at @itsasweetlifebakery.
About Halcyon
Halcyon, Forsyth County, Georgia’s most anticipated mixed-use village, is a fascinating alternative to the convenient development. The $370-million, 135-acre community weaves together nature, design and leisure into one place. Nature trails and greenspace connect to the Big Creek Greenway and more than 50 acres are dispersed throughout the site. Currently under construction in North Georgia, RocaPoint Partners and New York-based The Georgetown Company are developing the site. Experience the excitement of the village by visiting HalcyonForysth.com,Facebook,Instagram and Twitter.

