Intown’s Premier Mixed-Use Destination Celebrates Global Fashion Retailer’s Flagship Store Reopening
Atlantic Station recently celebrated the grand reopening of the Southeast’s largest H&M location with a DJ, a ceremonial ribbon cutting and 25 percent off to all customers. The two-level, 39,441-square-foot, newly renovated flagship store will offer shoppers across the Southeast premium access to the brand’s latest collections for ladies, men and teens, as well as the H&M’s Kids Collection for newborns to 14-year-olds. In addition to clothing, the expanded H&M will feature a separate section for accessories including handbags, shoes, jewelry and more.
“We are ecstatic to reopen the Southeast’s largest H&M in Atlantic Station,” said Nick Garzia, Director of Leasing for Hines. “Fast fashion is here to stay, and H&M is the global leader in the category. It’s appeal to shoppers across all age segments and incomes is one of the things that has made Atlantic Station so successful over the years. This is the first major element of the overall re-positioning of the project. The $20 million renovation of our central park, the flagship Forever 21, Bowlero and HOBNOB Neighborhood Tavern will all open in 2019, along with the remodel of Regal Cinemas will continue our evolution.”
As part of H&M’s global garment collecting program, customers at the Atlantic Station location will have the opportunity to help save natural resources and contribute to a reduced environmental impact by donating unwanted pieces of clothing from any brand while in the store. Customers who bring their garments in will receive a voucher for 15 percent off their entire purchase.
In addition to the opening of H&M, Atlantic Station has recently celebrated the opening of the much-anticipated Japanese barbecue concept, Gyu-Kaku, White Barn Candle and Pink.
To find out more about Atlantic Station, visit atlanticstation.com and engage with Atlantic Station on Twitter, Instagram and Facebook.
About Atlantic Station:
A national example for sustainable mixed-use communities,Atlantic Station transformed an abandoned industrial site into a thriving retail and entertainment district at the heart of Atlanta’s vibrant Midtown neighborhood. Opened in 2005, Atlantic Station is home to some of Atlanta’s most popular restaurants, retailers such as H&M and Dillard’s and leading employers such as Wells Fargo, and BB&T. Atlantic Station is in the midst of a major repositioning including a revamped tenant mix, with new retail and restaurant offerings and a complete overhaul of its central park, as well as the inclusion of new multifamily residential units and over 700,000 square feet of Class A office space. www.atlanticstation.com
About Hines:
Hines is a privately owned global real estate investment, development and management firm, founded in 1957, with a presence in 207 cities in 24 countries and $116.4 billion of assets under management. With extensive experience in investments across the risk spectrum and all property types, and a pioneering commitment to sustainability, Hines is one of the largest and most respected real estate organizations in the world. www.hines.com
