MavenHill Capital, a private equity firm that specializes in partnering with entrepreneur owners of middle market consumer, industrial and business services companies, has led the recapitalization of Universal Screen Arts, Inc.

Headquartered in Hudson, Ohio with offices in Minneapolis, Atlanta and Baltimore, Universal is one of the leading direct marketing, catalog and ecommerce companies in the United States. Universal ships over two million orders annually, selling a variety of gift, apparel, media and healthcare products via seven proprietary brands: Signals, WhatonEarth, Bas Bleu, Catalog Classics, Support Plus, Acorn and Daedalus Books.

For 30 years Universal has built an outstanding track record of providing exceptional customer service while navigating significant growth and acquisitions under the leadership of founder and chairman Jared Florian, who will continue in his current role. Jared commented, “We were seeking a partner who would help drive Universal’s expansion plans and support the company in its next phase of growth. MavenHill’s relevant experience and history of investing in entrepreneur-led businesses was extremely important to me.”

“We are thrilled to be partnering with a great team and look forward to building on the company’s outstanding track record of success”, said Rhodes McKee, Managing Partner at MavenHill. “We are grateful Jared chose to work with MavenHill to support Universal’s near and longer-term growth objectives”, added Jay Studdard, also Managing Partner at MavenHill.

ABOUT MAVENHILL CAPITAL

Located in the Cleveland suburb of Chagrin Falls, MavenHill Capital is a lower middle market private equity firm that makes investments in Industrial, Consumer and Business Services companies. MavenHill provides equity capital to lead leveraged buyouts, recapitalizations and divestitures of entrepreneur and family-owned businesses. The MavenHill team has completed more than 30 transactions representing over $1 billion of enterprise value and is committed to a partnership approach with owners and management to accelerate growth and build long-term shareholder value. MavenHill invests in companies with EBITDA between $1-$6 million. For more information, please visit www.MavenHillCapital.com.

ABOUT UNIVERSAL SCREEN ARTS

Universal Screen Arts is one of the leading direct marketing, catalog and ecommerce companies in the United States. Headquartered in Hudson, Ohio with offices in Minneapolis, Atlanta and Baltimore, the Company ships over two million orders annually. The Company sells a variety of gift, apparel, media and healthcare products via seven proprietary brands: Signals, WhatonEarth, Bas Bleu, Catalog Classics, Support Plus, Acorn and Daedalus Books. Universal Screen Arts was founded in 1983.