The Braves Development Company has selected JLL to join the retail leasing team for The Battery Atlanta at SunTrust Park. JLL will work alongside the existing Gary Lewis + Associates team to complement efforts.
JLL Director of Retail Agency Leasing Coleman Morris and Vice President Molly Morgan will represent JLL on the retail leasing team at the property, which includes lease up of the final 30,000 square feet of available space.
“This development has already broken records and reignited the Braves’ fanbase. There is limited availability at the project, and our team was brought in to attract exciting potential tenants who will further enhance the shopping and dining experience,” said JLL’s Morris. “We are focused on targeting tenants that will enhance the community experience at The Battery Atlanta and help it become a true year-long destination with elevated shopping options and distinctive services.”
The $600-million mixed-use development, which is connected to the home of the Atlanta Braves, SunTrust Park, includes more than 1.5 million total square feet of office, restaurant and retail space, 531 apartment units, a 264-room Omini Hotel, and a 53,000-square-foot live entertainment venue – The Coca-Cola Roxy.
“JLL has been such a great partner from the very beginning of this entire project,” said Mike Plant, President and CEO of Braves Development Holding Company. “We are confident that more incredible brands and first-to-market concepts will open at The Battery Atlanta and join in this success story.”
The Battery Atlanta opened in time for Opening Day 2017, and is currently home to renowned chef-driven restaurants, such as The El Felix, Achie’s and C. Ellet’s Steakhouse, interactive retailers, such as Punch Bowl Social and Sports and Social, plus first-to-market concepts, such as Garden & Gun Club and the Mizuno Experience Center, that are perfect for the baseball fan or the off-season visitor. Additionally, Silverspot Cinema recently announced that it is bringing a new first-to-market theater to the development. JLL’s retail leasing team plans to add a vibrant set of retailers that complement the existing tenant mix.
“The Battery Atlanta is a shopping, dining and entertainment destination that is creating a new standard for the region,” continued Morris. “The sheer marketing territory, along with the office and residential mix in the area, lends itself to opportunities for new brands and retail concepts to come to the development, bringing a dynamic not yet seen before in the area. We are thrilled to be on board with the Braves Development Company to bring this one-of-a-kind project to fruition.”
About JLL
JLL (NYSE: JLL) is a leading professional services firm that specializes in real estate and investment management. AFortune 500 company, JLL helps real estate owners, occupiers and investors achieve their business ambitions. In 2017, JLL had revenue of $7.9 billion; managed 4.6 billion square feet, or 423 million square meters; and completed investment sales, acquisitions and finance transactions of approximately $170 billion. At the end of 2017, JLL had nearly 300 corporate offices, operations in over 80 countries and a global workforce of 82,000. As of December 31, 2017, LaSalle had $58.1 billion of real estate assets under management. JLL is the brand name, and a registered trademark, of Jones Lang LaSalle Incorporated. For further information, visit www.jll.com.
